Outsider Consultancy

Outsider Consultancy
A new brand for a new environmental consultancy
Branding/Design/Brand toolkit

As a new consultancy working across the ecological, conservation and catchment management sectors, Outsider was looking for a brand to set it apart in a competitive marketplace. It was essential to communicate its professionalism and expertise along with representing the softer, environmental themes of its work.

Understanding that Outsider is passionate about the great outdoors, we put that at the heart of the brand development. Using the visual language of contours, wave forms and natural line forms we developed a brand that is distinct, contemporary but rooted in the aesthetic of the natural environment.