Our positive impact

As a company, we’re committed to using our skills to make great things happen. Here’s a snapshot of the impact we are having beyond the day-to-day of working with our wonderful clients.

We work with people who are making a positive contribution to the world. From community groups to global organisations, we’re all united by a commitment to sustainability and social progress.



 

Tackling climate change

– Creative Concern took part in the GM Business Growth Hub Journey to Net Zero programme where we measure, manage and reduce our emissions as we progress to carbon net zero.

– Four team members have taken Carbon Literacy training to improve knowledge and skills and developed their own carbon reduction plans. We aim for all staff to have completed this training by the end of 2026.

– We invested into a community renewables scheme through Greater Manchester Community Renewables – helping to fund a new solar array at The Divine Mercy RC Primary School in Manchester. 

– Our website hosting is recognised by the Green Web Foundation and is certified from renewable resources.

– Creative Concern donates on a committed monthly basis to reforestation charity Ecologi. We have selected Ecologi because it offers the chance to support a broad range of projects globally that can prove they are reducing or avoiding greenhouse gas emissions. Through Ecologi to date, we’ve planted 2,74 trees and have prevented 293.31 tCO2e from being emitted through 20 verified carbon avoidance projects including Conserving the Amazon in Brazil, Repairing water boreholes in Eritrea, and the Protection of the Matavén forest in eastern Colombia. 

– Each month we support a range of carbon avoidance projects that are certified at the very highest level by Gold Standard or the Verified Carbon Standard. Ecologi also has a range of reforestation partners, who, with our support, are growing millions of trees per month. We also selected Ecologi because 85% of our donation goes to the project delivery directly.

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Tree Planting Team
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Ecologi summary of impact

Supporting good causes

– Every member of the Creative Concern team is part of our charity volunteering programme. Volunteering over the past year has included helping out at a local allotment with Turner & Townsend; sorting and wrapping presents for young people supported by the Together Trust; and Citizen Science volunteering with Calder Rivers Trust as part of the national Riverfly Programme

– We donate annually to local charities as part of our Christmas commitment. And instead of the usual Secret Santa (who needs another ‘comedy’ mug), we each donate to a charity that we think our recipient would appreciate.  

– Creative Concern offers free consultancy time through an 'advice surgery' model to charities and not for profits seeking support with brand and communications. The surgeries are promoted through CharityComms network and our own outreach. We are also active members of the CharityComms network.

– We also speak at Charity Comms conferences – in April 2025 we presented on how to embed sustainability into the heart of your charity brand.

– In 2025, we took part in the Bupa Healthy Cities challenge – doing the equivalent of 3,828,544 steps, coming third out of 81 teams, and raising a bonus £5k for City of Trees.

– We host Creatives for Change, a design collective that raises money for environmental causes. To date, we've raised money for City of Trees and the Wildlife Trust. Creatives for Change was founded by Creative Concern to respond to the biggest challenges of our time. It’s about using our creative skills as a force for good.  

– Our directors support a range of charities including being volunteer board members/advisors for the charity Community Forest Trust, Freshwater Biological Society and City of Trees.

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Creatives For Change

Collaborating for a sustainable future

– We are committed to travelling sustainably, using public transport or walking/cycling wherever possible. When our team comes into the office, we run a cycle to work scheme and a scheme to support the purchase of public transport season tickets. Our travel miles have also significantly reduced due to hybrid working.

– Creative Concern is a founder member of DNS – a network of likeminded agencies around the world. We’re linked by our sustainable and ethical outlook, as well as our creativity and have worked together on many projects.

– We provided skills collaboration, pro-bono PR and strategic comms support to the Big Windermere Survey (as part of Board commitment to the Freshwater Biological Association).

– Steve Connor is currently the Interim Programme Director for CyanLines, the Greater Manchester programme connecting people and nature.

– We co-host the GoodGeist podcast (along with our DNS partner, Myra) – a weekly global look at communications and sustainability.

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Do Not Smile - logo
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GoodGeist Podcast

Supporting future creatives

– For the University of Salford, we deliver real world context briefing and feedback sessions for the MA Visual Communications students.

– We’re an Industry Panel Member (University of Salford), supporting the Art and Design Directorate in developing curricula, new programme initiatives and conversations around our response to the current socio and economic climate. 

– With our client, RISE, we worked with a work experience student – setting a brief and providing guidance and feedback.

– Our Business Manager volunteers at her local primary school – helping children with their reading (how lovely is that?!)

 

 

 

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MA Visual Communication students