When the BBC made the move north to Salford, it was a huge change for many staff. The BBC came to us for help with internal communications and to promote the creative opportunties of being part of MediaCityUK.
We aimed for our new brand for BBC North to create a sense of place and community for its staff, alongside guides to areas to live and places to go. On the back of this, we’ve developed regional brands for BBC Midlands, BBC South West and BBC London.
We’ve since worked with several other BBC departments including BBC Children’s, BBC Future, BBC Digital, BBC Learning and the BBC internal communications teams.