10 Years to Save the World

10 Years to Save the World
Comics can change the world
Campaign development, digital marketing, website development, film

‘Ten Years to Save the World’ is one of the creative commissions supported by the British Council exploring climate change through art, science and digital technology. The project has an urgent message, we have ten years to make the big changes required to save our planet, it’s as simple as that.  

Creative Concern is one of the project partners, working alongside The Lakes International Comic Art Festival in the UK and Komiket in the Philippines. The creative commission will demonstrate the power of the comics medium to stimulate climate change action through the creation of a comic art digital anthology aimed at 18 to 24 year olds.

Creative Concern developed the project brand, website, launch film, prmotional films and marketing strategy and worked to amplify the message and share the comic artwork with the world once published.

Launch campaign film

Ten leading comic artists, with a diverse range of styles developed new creative work in response to the climate crisis. Their work has been informed and shaped by young people from both countries who took part in online discussions to develop the brief for the artists. The focus groups were led and facilitated by Creative Concern. 

The Tyndall Centre for Climate Change Research is our project advisor and we are also working collaboratively with Friends of the Earth 

The comic art anthology was aunched in the Philippines in September 2021 and in the UK at the Lakes International Comic Art Festival in Kendal October 15 – 17. A public exhibition of the work also took place in Kendal, Manchester and at MediaCity at Salford Quays. The comic artwork can be seen at www.10yearstosavetheworld.com 

The 10 Years to Save the World at MediaCity, Salford Quays

#10YearsToSaveTheWorld
#TheClimateConnection
#COP26 #TogetherForOurPlanet

Results

The comics content was viewed over 470,000 times on social media platforms 

55,000 engagements took place on social media platforms

Over 210,000 page views on the project website

Seven online events involving nearly 600 participants

Extensive coverage secured on TV, Radio and online

Over 2,000 visitors to the 10 Years to Save the World exhibitions in Kendal, Manchester and MediaCity:UK Salford

The project continues with exhibitions in UK libraries and universities including Manchester Metropolitan University's Sustainability Festival 2024

 

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