A brand to spark positive change

A brand for a passionate sustainability consultancy
Brand development, design

JustOne are a passionate sustainability consultancy on a mission to transform the world, one business at a time. We worked with the JustOne team to develop a new brand, supporting narrative and brand guide.

The process included workshops with the team, the development of a new logo, tone of voice guide and a suite of graphic devices to help the team communicate their purpose and service offer.

With a subtle nod to comic book graphic styling, the brand packs a real positive punch with bold typography, gradients, a vibrant colour palette and a series of expressive sparks to communicate the energy and dynamism of their team.

The brand toolkit includes a series of flexible templates to enable the team to rollout the brand in-house.

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