We've been proud to work with Barts Charity – the charity supporting Barts Health NHS Trust – for several years now. Over 2019 and 2020, we've been working with the charity to create and roll out their first large scale brand awareness and fundraising campaign across five hospital sites: Newham, Whipps Cross, Mile End, Royal London and St Bartholomew's in London.
The campaign to date includes large wall and window vinyl installations, posters, branded contactless donation points, photography and video of real staff members for use across digital channels.
Real staff members were used prominently as the main campaign feature (and we loved our time meeting many of them as we directed the photo and video shoots!) directly thanking people for donations which make a real difference to the equipment and facilities available across the Barts Health NHS Trust hospitals.