When Invisible Dust brought Kasia Molga’s incredible air pollution detecting cape to Manchester as part of the city’s European City of Science Euro Science Forum (ESOF), they wanted to drive awareness of the issue and attendance at their ‘Human Sensor’ performances.
Creative Concern had previously worked with Invisible Dust and the Owl Project to promote their flint knapping event – Rock Music – at Manchester Museum. That had resulted in a ‘standing room only’ performance. For the Human Sensor, they came back to us for our specialist knowledge and Manchester networks.
The social media campaign and film for both the Human Sensor and Rock Music created a buzz, both in the city and in the arts and science communities, and ultimately attendance at the events.